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Are You Talking to Your Clients About LTC Mandates?

  • August 30, 2023
  • By Mimi Greco
Are You Talking to Your Clients About LTC Mandates?Mimi GrecoAugust 30, 2023September 12, 2023

Long Term Care is a vital part of insurance. In order to ensure that the elderly are cared for, some states like Washington have instituted The Long Term Care Trust Act. A required benefit for eligible employees to pay for any long-term care needs beyond health insurance.

As we anticipate the Long-Term Care Act (LTC) making its way across the US, addressing this need is a pressing goal for brokers and their clients. The new requirements set forth by the LTC Act create a higher demand for reliable LTC solutions. Brokers who can offer compliant and efficient LTC planning services will not only meet the growing needs of their clients, but also position themselves as invaluable partners in their clients’ health benefits journey. 

Strategies for Brokers: 

1. Stay Informed and Compliant: Continuously monitor LTC regulations and industry trends to stay informed about the evolving LTC landscape. Ensure that your offerings align with the latest requirements, allowing you to offer compliant LTC solutions to your clients. 

2. Educate and Empower Clients: Educate your clients about the importance of LTC planning, the risks of inadequate coverage, and the benefits of early planning. Empower them to make informed decisions about their LTC needs, fostering a trusting and long-term relationship. 

3. Leverage Technology for Efficiency: Embrace technology-driven solutions to streamline the LTC enrollment process. Implement secure online portals and digital applications to collect and process information efficiently. Use electronic signatures to expedite the approval process, reducing paperwork and saving time for both you and your clients. 

4. Work with a company that understands the importance of LTC compliance: This will help you to streamline your results and focus on other matters while your clients are taken care of. 

LTC planning represents a significant opportunity for brokers to address their clients’ immediate needs. By offering LTC compliant solutions, you’ll meet the growing demand but also position yourself for continued success and industry leadership. 

As the need for LTC arises PES is here to help with all of your enrollment needs. For more information email sales@pesbenefits.com 

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